PD Strategies Blog

Many people start a business and develop a plan to market and sell their product and service.   But if that is all they have, in my opinion, there is a key ingredient missing.   Your need vision if your business is to survive and thrive.   And you also need values.   They should make it perfectly clear what type of company you are.   Surprisingly, many businesses cannot say why they are in business nor can they articulate their basic business foundation and founding principles.   Why you are running the business is more important than how you run it.   If you find that statement hard to believe then read on. Any successful business needs to have vision—that is what the business will look like when it is successful.   Your vision is your dream and as Walt Disney said, you must have a dream if you want...

If your business will not survive when you are not around, then you do not have a business. You have a hobby. I recently had a client company mention to me that the owner had taken some time off and during that time sales dropped off substantially. A business is certainly not sustainable if it collapses as soon as the owner leaves. Such a business will never be able to get passed on or sold. Does this sound familiar? If it does here is the cause of the problem. The business owner wants to have growth and stability but does not trust his or her employees. The solution will lie in the owner becoming a leader who trains, develops, empowers, and delegates with confidence. It is important to have the right people doing the right jobs. Start by having job descriptions for everyone. Make sure that every staff member is qualified...

In previous blogs I have discussed by belief that leaders are made. But not all are made the same. When I speak with my Westchester County NY business leaders about traits that make a good leader no one can agree. The only trait that is agreed upon is having empathy. What do successful leaders have if they don’t have similar traits? All successful leaders have the ability to set goals and achieve results. Here is a results based model of leadership proven to produce success.   It begins with setting goals through your organization's strategic plan that are focused on your vision. In this process you define the desired results from your team members. It continues by aligning the people and the processes to ensure its realization. The goal is to have all of your operations linked to the plan. Then virtually everything that happens should work toward achieving that Plan (Vision)....